Is Samsung about to start selling refurbished smartphones?
The tech giant is apparently looking for ways to “sustain earnings momentum” as growth in the smartphone market hits a plateau. The company is already in goo books given the recent acknowledgment of its incredible design work.
The refurbished handsets could sport a new display, battery or outer casing, depending on its age or damage sustained.
Through the program, Samsung would refurbish and resell phones that were returned by customers as part of the yearly upgrade schemes it runs in the US, UK, South Korea, and other markets. If smartphone shoppers have the option of purchasing used phones under warranty directly from Samsung at deep discounts, it could cannibalize sales of new smartphone models to an extent. The key to the difference is how big a discount the refurbished phones would be sold at, which markets the phones would be sold in or how many refurbished devices Samsung could sell.
Also Read:Samsung LEVEL Active Availability Info Confirmed By Samsung
Samsung is a corporate machine, and like most corporate machines, the company is driven by profits.
Samsung also released an official unboxing video of the device, which came preloaded with the “Injustice: Gods Among Us” game. Its premium devices are losing out to lower-cost alternatives that are more affordable to buy new. The average smartphone in that country sells for less than $90, and the Korean phone maker could be aiming at that price range. Apple then flogs the old phone for a reasonable price, normally in the third world where they can not afford to buy a new one. Reuters cited a Deloitte report that predicts used smartphones will account for 8 percent of all sales this year. Moreover, the market in China has become too saturated-thereby diverting every focus on India.
We’ve asked Samsung in the United Kingdom to see whether it has anything to add. Samsung’s brilliant performance was spurred by its latest Galaxy S7 flagship phone, of which, according to Sammobile, it sold 10 million units in March alone.
Also Read:Samsung Galaxy On7 (2016) FCC certification confirms 3,000 mAh battery
The refurbished handsets could sport a new display, battery or outer casing, depending on its age or damage sustained.
Through the program, Samsung would refurbish and resell phones that were returned by customers as part of the yearly upgrade schemes it runs in the US, UK, South Korea, and other markets. If smartphone shoppers have the option of purchasing used phones under warranty directly from Samsung at deep discounts, it could cannibalize sales of new smartphone models to an extent. The key to the difference is how big a discount the refurbished phones would be sold at, which markets the phones would be sold in or how many refurbished devices Samsung could sell.
Also Read:Samsung LEVEL Active Availability Info Confirmed By Samsung
Samsung is a corporate machine, and like most corporate machines, the company is driven by profits.
Samsung also released an official unboxing video of the device, which came preloaded with the “Injustice: Gods Among Us” game. Its premium devices are losing out to lower-cost alternatives that are more affordable to buy new. The average smartphone in that country sells for less than $90, and the Korean phone maker could be aiming at that price range. Apple then flogs the old phone for a reasonable price, normally in the third world where they can not afford to buy a new one. Reuters cited a Deloitte report that predicts used smartphones will account for 8 percent of all sales this year. Moreover, the market in China has become too saturated-thereby diverting every focus on India.
We’ve asked Samsung in the United Kingdom to see whether it has anything to add. Samsung’s brilliant performance was spurred by its latest Galaxy S7 flagship phone, of which, according to Sammobile, it sold 10 million units in March alone.
Also Read:Samsung Galaxy On7 (2016) FCC certification confirms 3,000 mAh battery
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